Entries by Giancarlo Gea

GDS Bookings: Agency Commissions

GDS Bookings: Agency Commissions How important it is for a hotel not to underestimate the payments of Travel Agency GDS Commissions? We answer below, offering some reflections: Who. Let’s start from the consideration that agencies work for the GDS Commission, and not paying means “do not book my hotel”. Agencies (especially foreign ones) expect to […]

To convert the visits to your website in real bookings: some data, our solution

From the interesting report (you can find it here), made by Sojern, in conjunction with Google, emergono new data about the hotel consumer’s extremely complex path to purchase. According to the experts at Google, more than half of all travelers —specifically 60% of leisure travelers and 55% of business travelers— begin their journey to booking […]